{"id":5,"date":"2020-10-30T11:12:01","date_gmt":"2020-10-30T11:12:01","guid":{"rendered":"http:\/\/34.125.46.169\/?page_id=5"},"modified":"2023-02-18T20:37:30","modified_gmt":"2023-02-18T20:37:30","slug":"4essentialroles","status":"publish","type":"page","link":"https:\/\/franklincovey.ba\/en\/solutions\/4essentialroles\/","title":{"rendered":"4essentialroles"},"content":{"rendered":"\n<section class=\"block block-cta-hero \">\n\t<div class=\"uk-flex uk-justify-sb\">\n\t\t<div class=\"hero-content\">\n\t\t\t\t\t\t\t<div class=\"breadcrumbs\">\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"linked\">Courses<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<h1>The 4 Essential Roles of Leadership<span>&reg;<\/span><\/h1>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"hero-image\">\n\t\t\t<img \n\t\t\t\tsrc=\"https:\/\/franklincovey.ba\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n\t\t\t\tdata-src=\"https:\/\/franklincovey.ba\/wp-content\/uploads\/2022\/01\/Hero_435-x-430-11.jpg\"\n\t\t\t\talt=\"\"\n\t\t\t\tclass=\"image-main lazy\">\n\t\t<\/div>\n\t<\/div>\n\t<span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-intro-text headings-\" data-id=\"block_34948da27a9e64d82953f69fc4402d43\">\n        <div class=\"uk-flex uk-justify-sb\">\n        <div class=\"intro-headings\">\n            <h2>A framework for success for leaders everywhere.\n<\/h2>\n        <\/div>\n        <div class=\"intro-text\">\n                            <p>The world is changing at an unprecedented pace.<\/p>\n<p>Every day, leaders are making countless decisions and facing problems they\u2019ve never encountered before. What worked yesterday can change overnight. The speed is relentless, the stakes are high, but the rewards are great for those who can lead a team to consistently achieve extraordinary results.<\/p>\n<p>So how can leaders stay ahead of the curve and differentiate themselves and their teams when so much is changing so quickly?<\/p>\n<p>Meet <em>The 4 Essential Roles of Leadership<\/em><sup>&reg;<\/sup>.<\/p>\n<p>Even in the most turbulent times, there are four roles leaders play that are highly predictive of success. We call them essential because as leaders consciously lead themselves and their teams in alignment with these roles, they lay the foundation for effective leadership.<\/p>\n            \n                    <\/div>\n    <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-video-player\">\n    <div class=\"uk-flex\">\n        <div class=\"player-text-container\">\n            <div class=\"player-text\">\n                                <p>The <em>4 Essential Roles of Leadership<\/em> Overview<\/p>\n                            <\/div>\n            <div class=\"player-buttons\">\n                            <\/div>\n        <\/div>\n        <div class=\"player-video\">\n            <iframe src=\"https:\/\/players.brightcove.net\/1302165881001\/x3P9v0DEc_default\/index.html?videoId=5722733717001\" allowfullscreen=\"\" allow=\"encrypted-media\"><\/iframe>\n        <\/div>\n    <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-step-blocks\">\n    <div class=\"uk-child-width-1-2@s  uk-grid-match uk-grid-medium\" data-uk-grid>\n                            <div>\n                <div class=\"step-inner\">\n                    <div class=\"uk-flex\">\n                        <div class=\"step-number\">\n                            <span>1<\/span>\n                        <\/div>\n                        <div class=\"step-content\">\n                            <div class=\"step-title\">Inspire Trust<\/div>\n                            <p>Trust starts with a leader\u2019s own character and competence\u2014the credibility that allows leaders to intentionally build a culture of trust.<\/p>\n                                                            <a href=\"https:\/\/www.franklincovey.com\/solutions\/4essentialroles\/role-1-inspire-trust\/\" class=\"btn btn-white\">Learn More<\/a>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n                                <div>\n                <div class=\"step-inner\">\n                    <div class=\"uk-flex\">\n                        <div class=\"step-number\">\n                            <span>2<\/span>\n                        <\/div>\n                        <div class=\"step-content\">\n                            <div class=\"step-title\">Create Vision<\/div>\n                            <p>Effective leaders create a shared vision and strategy and communicate it so powerfully that others join them on the journey.<\/p>\n                                                            <a href=\"https:\/\/www.franklincovey.com\/solutions\/4essentialroles\/role-2-create-vision\/\" class=\"btn btn-white\">Learn More<\/a>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n                                <div>\n                <div class=\"step-inner\">\n                    <div class=\"uk-flex\">\n                        <div class=\"step-number\">\n                            <span>3<\/span>\n                        <\/div>\n                        <div class=\"step-content\">\n                            <div class=\"step-title\">Execute Strategy<\/div>\n                            <p>Leaders must not only think big, but also execute their vision and strategy all the way through to completion with and through others.<\/p>\n                                                            <a href=\"https:\/\/www.franklincovey.com\/solutions\/4essentialroles\/role-3-execute-strategy\/\" class=\"btn btn-white\">Learn More<\/a>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n                                <div>\n                <div class=\"step-inner\">\n                    <div class=\"uk-flex\">\n                        <div class=\"step-number\">\n                            <span>4<\/span>\n                        <\/div>\n                        <div class=\"step-content\">\n                            <div class=\"step-title\">Coach Potential<\/div>\n                            <p>Effective leaders develop the leadership potential in others and improve performance through consistent feedback and coaching.<\/p>\n                                                            <a href=\"https:\/\/www.franklincovey.com\/solutions\/4essentialroles\/role-4-coach-potential\/\" class=\"btn btn-white\">Learn More<\/a>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n                        <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-intro-text headings-left\" data-id=\"block_45f379084c7593144fcc080038c65427\">\n        <div class=\"uk-flex uk-justify-sb\">\n        <div class=\"intro-headings\">\n            <h2>Course Details\n<\/h2>\n        <\/div>\n        <div class=\"intro-text\">\n                            <h3>The Challenge<\/h3>\n<p>Leaders who are promoted to mid- to senior-level leadership roles often struggle to achieve the next level of results. What worked for them as individual contributors will not work for them as they achieve results with and through others. They need a simple, practical framework that forms the basis of leadership success.<\/p>\n<p>Experienced mid- to senior-level leaders need hands-on work sessions that allow them to do real work and implement their ideas with their teams, and they need multiple learning modalities to accommodate their schedule.<\/p>\n<h3>The Research and the Solution<\/h3>\n<p>FranklinCovey spent more than two years learning what organizations and businesses need from their leaders today and in the future. We discovered that these organizations and businesses needed leaders who could:<\/p>\n<ul>\n<li>Think BIG and adapt quickly.<\/li>\n<li>Translate strategy into meaningful work.<\/li>\n<li>Coach people to a higher performance.<\/li>\n<\/ul>\n<p>The <em>4 Essential Roles<\/em> develops leaders who can master these skills consistently within FranklinCovey\u2019s unique framework that focuses on developing who a leader is as well as what a leader does.<\/p>\n<h3>Product Includes<\/h3>\n<ul>\n<li>360 or Self-Assessment<\/li>\n<li>Participant Workbook<\/li>\n<li>Implementation Plan<\/li>\n<li>On Demand Modules<\/li>\n<\/ul>\n            \n                    <\/div>\n    <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-lead-gen\">\n        <div class=\"uk-child-width-1-2@m uk-child-width-1-2@s uk-grid-match\" data-uk-grid data-uk-height-match=\"target : .title\">\n                    \n            <div>\n                <div class=\"inner-container\">\n                                            <div class=\"gen-inner bg-color-light-blue \">\n                                            <p class=\"gen-category\">Free Guide<\/p>\n                        <div class=\"title\">Adapt to Change: 5 Self-Coaching Questions <div class=\"carret\"><\/div><\/div>\n                                                <div class=\"gen-text\">\n                            <p>Use this guide to help your leaders identify their current approach to change and adopt a productive mindset.<\/p>\n                        <\/div>\n                                                                            <div class=\"gen-buttons\">\n                                                                    <a href=\"https:\/\/pages.franklincovey.com\/adapt-to-change-5-self-coaching-questions-nw.html\" download class=\"btn btn-white btn-download\"  target=\"_blank\" alt=\"Download Now\">Download Now <span><\/span><\/a>\n                                                            <\/div>\n                                                                    <\/div>\n                                    <\/div>\n            <\/div>\n                    \n            <div>\n                <div class=\"inner-container\">\n                                            <div class=\"gen-inner bg-color-purple \">\n                                            <p class=\"gen-category\">Register for an Event<\/p>\n                        <div class=\"title\">Engage Teams for High Performance Webcast <div class=\"carret\"><\/div><\/div>\n                                                <div class=\"gen-text\">\n                            <p>Learn how The 4 Essential Roles of Leadership can help your organization develop leadership potential and improve performance.<\/p>\n                        <\/div>\n                                                                            <div class=\"gen-buttons\">\n                                                                    <a href=\"https:\/\/www.fcevents.com\/ehome\/index.php?eventid=616705&#038;\" class=\"btn btn-white\" target=\"_blank\" alt=\"Learn More\">Learn More<\/a>\n                                                            <\/div>\n                                                                    <\/div>\n                                    <\/div>\n            <\/div>\n            <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-how-to-experience\">\n    <div class=\"uk-flex uk-justify-sb\">\n        <div class=\"headings\">\n            <div class=\"title\">How to Experience FranklinCovey Content<\/div>\n                            <p class=\"subtitle\">\n                    This course is included in the FranklinCovey All Access Pass<sup>&reg;<\/sup>. This pass provides your organization unlimited access to all of our content, whenever and wherever you need it.                 <\/p>\n                            <div class=\"cta-container\">\n                    <a class=\"btn btn-primary\"\n                        alt=\"Learn More\"\n                        href=\"\/engage-with-us\/all-access-pass\/\"\n                        target=\"_self\">Learn More<\/a>\n                <\/div>\n                    <\/div>\n        <div class=\"image-container\">\n            <img decoding=\"async\"\n                src=\"https:\/\/franklincovey.ba\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                data-src=\"https:\/\/franklincovey.ba\/wp-content\/uploads\/2022\/01\/man-in-glasses-and-fake-earbuds-entranced-by-screen.jpg\"\n                alt=\"\"\n                class=\"bw-to-color lazy\" \/>\n        <\/div>\n    <\/div>\n    <div class=\"uk-grid-small uk-child-width-1-2@m uk-child-width-1-3@l experiences\" data-uk-grid>\n                        <div class=\"experience\">\n                            <div class=\"lower-title\">Live-Online<\/div>\n                <p>Dynamic education and development, available online from any location.<\/p>\n                            <\/div>\n                                    <div class=\"experience\">\n                            <div class=\"lower-title\">In-Person<\/div>\n                <p>Expert education and development delivered face-to-face. <\/p>\n                            <\/div>\n                                    <div class=\"experience\">\n                            <div class=\"lower-title\">On Demand<\/div>\n                <p>Content available to your people anywhere, any time.<\/p>\n                            <\/div>\n                        <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n\n<section class=\"block block-customer-stories \">\n    <h2 class=\"title\">Customer Stories<\/h2>\n    <div class=\"accordion\" data-uk-height-match=\"target: h2\">\n                                <div class=\"item\">\n                <div class=\"item-header\">\n                    <h2>PepsiCo Food<\/h2>\n                    <a href=\"#\" class=\"plus\" title=\"Open Story\"><\/a>\n                <\/div>\n                <div class=\"uk-flex\">\n                    <div>\n                        <img loading=\"lazy\" decoding=\"async\"\n                            src=\"https:\/\/franklincovey.ba\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                            data-src=\"https:\/\/franklincovey.ba\/wp-content\/uploads\/2022\/01\/pepsico_300x520.jpg\"\n                            alt=\"\"\n                            class=\"main-image lazy\"\n                            width=\"296\"\n                            height=\"513\">\n                    <\/div>\n                    <div class=\"overlay\">\n                        <div class=\"overlay-inner\">\n                                                            <h3>Building Empathic Leaders Across the Organization<\/h3>\n                                                        <p>PepsiCo Foods North America desired a consistent leadership training with content that progressed over time. Curating content from FranklinCovey&#8217;s All Access Pass<sup>&reg;<\/sup>, they launched their CORE Leadership program to build empathic leaders at all levels of their organization.<\/p>\n                                                            <div class=\"cta-container\">\n                                    <a href=\"https:\/\/resources.franklincovey.com\/all-case-studies\/pepsico-foods-case-study\"\n                                        tabindex=\"-1\"\n                                        class=\"btn btn-primary optional-cta\"\n                                        target=\"_blank\"\n                                        title=\"Learn More\"\n                                    >Learn More<\/a>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n                                <div class=\"item\">\n                <div class=\"item-header\">\n                    <h2>Vibe Group<\/h2>\n                    <a href=\"#\" class=\"plus\" title=\"Open Story\"><\/a>\n                <\/div>\n                <div class=\"uk-flex\">\n                    <div>\n                        <img loading=\"lazy\" decoding=\"async\"\n                            src=\"https:\/\/franklincovey.ba\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                            data-src=\"https:\/\/franklincovey.ba\/wp-content\/uploads\/2022\/01\/vibe_300x520-1.jpg\"\n                            alt=\"\"\n                            class=\"main-image lazy\"\n                            width=\"296\"\n                            height=\"513\">\n                    <\/div>\n                    <div class=\"overlay\">\n                        <div class=\"overlay-inner\">\n                                                            <h3>Learning and Development at Scale<\/h3>\n                                                        <p>Vibe Group is a fast-growing IT staffing consultancy. Starting from two founders in 2011, they rapidly grew to 300+ internal and 1,000 external employees today. See how they partnered with FranklinCovey to scale up their learning and development program to support this rapid growth.<\/p>\n                                                            <div class=\"cta-container\">\n                                    <a href=\"https:\/\/resources.franklincovey.com\/all-case-studies\/vibe-group\"\n                                        tabindex=\"-1\"\n                                        class=\"btn btn-primary optional-cta\"\n                                        target=\"_blank\"\n                                        title=\"Learn More\"\n                                    >Learn More<\/a>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n                                <div class=\"item\">\n                <div class=\"item-header\">\n                    <h2>SM Energy<\/h2>\n                    <a href=\"#\" class=\"plus\" title=\"Open Story\"><\/a>\n                <\/div>\n                <div class=\"uk-flex\">\n                    <div>\n                        <img loading=\"lazy\" decoding=\"async\"\n                            src=\"https:\/\/franklincovey.ba\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                            data-src=\"https:\/\/franklincovey.ba\/wp-content\/uploads\/2022\/01\/halton_300x520.jpg\"\n                            alt=\"\"\n                            class=\"main-image lazy\"\n                            width=\"296\"\n                            height=\"513\">\n                    <\/div>\n                    <div class=\"overlay\">\n                        <div class=\"overlay-inner\">\n                                                            <h3>Building a Culture of Personal Leadership to Retain Talent<\/h3>\n                                                        <p>SM Energy is focused on increasing engagement and retaining talent through creating a culture of personal leadership. With the help of FranklinCovey&#8217;s All Access Pass<sup>&reg;<\/sup>, leaders are talking a new language, building collaborative relationships, and discussing how to achieve goals more effectively.<\/p>\n                                                            <div class=\"cta-container\">\n                                    <a href=\"https:\/\/resources.franklincovey.com\/all-case-studies\/sm-energy-case-study\"\n                                        tabindex=\"-1\"\n                                        class=\"btn btn-primary optional-cta\"\n                                        target=\"_blank\"\n                                        title=\"Learn More\"\n                                    >Learn More<\/a>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n                                <div class=\"item\">\n                <div class=\"item-header\">\n                    <h2>Global Staffing &#038; Recruiting<\/h2>\n                    <a href=\"#\" class=\"plus\" title=\"Open Story\"><\/a>\n                <\/div>\n                <div class=\"uk-flex\">\n                    <div>\n                        <img loading=\"lazy\" decoding=\"async\"\n                            src=\"https:\/\/franklincovey.ba\/wp-content\/themes\/franklincovey\/img\/blank.gif\"\n                            data-src=\"https:\/\/franklincovey.ba\/wp-content\/uploads\/2022\/01\/global_staffing_300x520.jpg\"\n                            alt=\"\"\n                            class=\"main-image lazy\"\n                            width=\"296\"\n                            height=\"513\">\n                    <\/div>\n                    <div class=\"overlay\">\n                        <div class=\"overlay-inner\">\n                                                            <h3>Building Culture for Global Growth<\/h3>\n                                                        <p>A global staffing and recruiting company is focused on creating a framework to enhance their culture. With the help of FranklinCovey&#8217;s <em>The 4 Essential Roles of Leadership\u2122, <\/em>employees from around the world are learning a common language, finding common threads, and getting to know and understand each other.<\/p>\n                                                            <div class=\"cta-container\">\n                                    <a href=\"https:\/\/resources.franklincovey.com\/all-case-studies\/global-staffing-and-recruiting-company\"\n                                        tabindex=\"-1\"\n                                        class=\"btn btn-primary optional-cta\"\n                                        target=\"_blank\"\n                                        title=\"Learn More\"\n                                    >Learn More<\/a>\n                                <\/div>\n                                                    <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n            <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n\n<section class=\"block block-colorful-link-farm\">\n    <div class=\"link-farm-inner\">\n        <h2>Resources<\/h2>\n                        <div class=\"farm-links\">\n            <div class=\"farm-grid\">\n                            <div>\n                    <div class=\"farm-link\">\n                        <a href=\"https:\/\/resources.franklincovey.com\/leadership-development\" target=\"_blank\">Resource Center<\/a>\n                    <\/div>\n                <\/div>\n                            <div>\n                    <div class=\"farm-link\">\n                        <a href=\"https:\/\/msb.franklincovey.com\/\" target=\"_blank\">Mission Statement Builder<\/a>\n                    <\/div>\n                <\/div>\n                            <div>\n                    <div class=\"farm-link\">\n                        <a href=\"https:\/\/resources.franklincovey.com\/podcasts\" target=\"_blank\">FranklinCovey Podcasts<\/a>\n                    <\/div>\n                <\/div>\n                        <\/div>\n        <\/div>\n            <\/div>\n    <span class=\"animated-line\"><\/span>\n<\/section>\n\n<section class=\"block block-full-width-form \">\n    <div class=\"uk-flex uk-justify-sb\">\n        <div class=\"fw-intro\">\n                                        <div class=\"title\">Engage with us. 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